Refuse Services

Refuse Products

Managing Brand Equity Author: David A. Aaker Manufacturer: Free Press Similar Products (5+)	Building Strong Brands Author: David A. Aaker Manufacturer: Free Press Similar Products (5+)	Building the Brand-Driven Business: Operationalize Your Brand to Drive Profitable Growth Author: Scott M. Davis Manufacturer: Jossey-Bass Similar Products (5+)
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity Author: David A. Aaker Manufacturer: Free Press Similar Products (5+)	Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising Author: Joseph Jaffe Manufacturer: Wiley Similar Products (5+)	Harvard Business Review on Brand Management (Harvard Business Review Paperback Series) Author: Erich Joachimsthaler Manufacturer: Harvard Business School Press Similar Products (5+)
The Brand Gap: Expanded Edition Author: Marty Neumeier Manufacturer: Peachpit Press Similar Products (5+)	Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands Author: Alina Wheeler Manufacturer: Wiley Similar Products (5+)	Truth, Lies and Advertising : The Art of Account Planning Author: Jon Steel Manufacturer: Wiley Similar Products (5+)
The 22 Immutable Laws of Branding Author: Al Ries Manufacturer: Collins Business Similar Products (5+)