Refuse Services

Refuse Products

 

Managing Customers as Investments: The Strategic Value of Customers in the Long Run : Sunil Gupta




Customers also bought these Products:


Made to Stick: Why Some Ideas Survive and Others Die
Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
Similar Products (5+)
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim
Manufacturer: Harvard Business School Press
Similar Products (5+)
Competing on Analytics: The New Science of Winning
Competing on Analytics: The New Science of Winning
Author: Thomas H. Davenport
Manufacturer: Harvard Business School Press
Similar Products (5+)
The Ultimate Question: Driving Good Profits and True Growth
The Ultimate Question: Driving Good Profits and True Growth
Author: Fred Reichheld
Manufacturer: Harvard Business School Press
Similar Products (5+)
Marketing Metrics: 50+ Metrics Every Executive Should Master
Marketing Metrics: 50+ Metrics Every Executive Should Master
Author: Paul W. Farris
Manufacturer: Wharton School Publishing
Similar Products (5+)
Preface to Marketing Management
Preface to Marketing Management
Author: J. Paul Peter
Manufacturer: McGraw-Hill/Irwin
Similar Products (5+)
BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Author: Martin Lindstrom
Manufacturer: Free Press
Similar Products (5+)
Seeing Whats Next: Using Theories of Innovation to Predict Industry Change
Seeing What's Next: Using Theories of Innovation to Predict Industry Change
Author: Clayton M. Christensen
Manufacturer: Harvard Business School Press
Similar Products (5+)
Making Strategy Work: Leading Effective Execution and Change
Making Strategy Work: Leading Effective Execution and Change
Author: Lawrence G. Hrebiniak
Manufacturer: Wharton School Publishing
Similar Products (5+)
Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability
Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability
Author: James D. Lenskold
Manufacturer: McGraw-Hill
Similar Products (5+)
Chief Customer Officer : Getting Past Lip Service to Passionate Action
Chief Customer Officer : Getting Past Lip Service to Passionate Action
Author: Jeanne Bliss
Manufacturer: Jossey-Bass
Similar Products (5+)
Measuring Marketing: 103 Key Metrics Every Marketer Needs
Measuring Marketing: 103 Key Metrics Every Marketer Needs
Author: John Davis
Manufacturer: Wiley
Similar Products (5+)
Managing Customer Relationships: A Strategic Framework
Managing Customer Relationships: A Strategic Framework
Author: Don Peppers
Manufacturer: Wiley
Similar Products (5+)
The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
Author: Frederick F. Reichheld
Manufacturer: Harvard Business School Press
Similar Products (5+)
Satisfaction: How Every Great Company Listens to the Voice of the Customer
Satisfaction: How Every Great Company Listens to the Voice of the Customer
Author: Chris Denove
Manufacturer: Portfolio Hardcover
Similar Products (5+)
Marketing Champions: Practical Strategies for Improving Marketings Power, Influence, and Business Impact
Marketing Champions: Practical Strategies for Improving Marketing's Power, Influence, and Business Impact
Author: Roy A. Young
Manufacturer: Wiley
Similar Products (5+)
Marketing As Strategy: Understanding the CEOs Agenda for Driving Growth and Innovation
Marketing As Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
Author: Nirmalya Kumar
Manufacturer: Harvard Business School Press
Similar Products (5+)
MarketBusters: 40 Strategic Moves That Drive Exceptional Business Growth
MarketBusters: 40 Strategic Moves That Drive Exceptional Business Growth
Author: Rita Gunther McGrath
Manufacturer: Harvard Business School Press
Similar Products (5+)
Branded Customer Service: The New Competitive Edge
Branded Customer Service: The New Competitive Edge
Author: Janelle Barlow
Manufacturer: Berrett-Koehler Publishers
Similar Products (5+)
Return on Customer: Creating Maximum Value From Your Scarcest Resource
Return on Customer: Creating Maximum Value From Your Scarcest Resource
Author: Don Peppers
Manufacturer: Broadway Books
Similar Products (5+)
Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy
Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy
Author: Roland Rust
Manufacturer: Free Press
Similar Products (5+)
Simply Better: Winning and Keeping Customers by Delivering What Matters Most
Simply Better: Winning and Keeping Customers by Delivering What Matters Most
Author: Patrick Barwise
Manufacturer: Harvard Business School Press
Similar Products (5+)
Customer Equity: Building and Managing Relationships As Valuable Assets
Customer Equity: Building and Managing Relationships As Valuable Assets
Author: Robert C. Blattberg
Manufacturer: Harvard Business School Press
Similar Products (5+)
Loyalty Myths: Hyped Strategies That Will Put You Out of Businessand Proven Tactics That Really Work
Loyalty Myths: Hyped Strategies That Will Put You Out of Businessand Proven Tactics That Really Work
Author: Timothy L. Keiningham
Manufacturer: Wiley
Similar Products (5+)
Marketing and the Bottom Line (2nd Edition) (Financial Times Series)
Marketing and the Bottom Line (2nd Edition) (Financial Times Series)
Author: Tim. Ambler
Manufacturer: FT Press
Similar Products (5+)
Customer Relationship Management: A Databased Approach
Customer Relationship Management: A Databased Approach
Author: V. Kumar
Manufacturer: Wiley
Similar Products (5+)
Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right!
Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right!
Author: Lior Arussy
Manufacturer: Wiley
Similar Products (5+)
How Industries Evolve: Principles for Achieving and Sustaining Superior Performance
How Industries Evolve: Principles for Achieving and Sustaining Superior Performance
Author: Anita M. McGahan
Manufacturer: Harvard Business School Press
Similar Products (5+)
Don`t Just Relate - Advocate!: A Blueprint for Profit in the Era of Customer Power
Don`t Just Relate - Advocate!: A Blueprint for Profit in the Era of Customer Power
Author: Glen Urban
Manufacturer: Wharton School Publishing
Similar Products (5+)
Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Manufacturer: Best Business Books
Similar Products (5+)
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Author: Roland T. Rust
Similar Products (5+)


Products from United States  Products from United Kingdom


Add to Favorites





Secure Checkout

Sitemap | Copyright 2006 www.anchoragerefuse.com | Contact Us